About us - Overview

WUP is a user experience research consultancy, established in 2002. We are customer - not technology - led. We deliver more than just reports - our approach ensures research gets turned into action.

Our approach - We help to achieve our clients' aims for their sites and make these sites more effective. We combine rigorous user-focused research with a process to generate agreed and actionable results quickly and cost effectively.

Clients - We have worked with a range of private and public sector clients including: The British Library, Hilton Hotels, Home Office, Scottish Life, First Choice Holidays, Small Business Service.

Services - We offer: Usability Testing, User Centred Research, Accessibility Audits, Information architecture development, Site strategy development, Training & Mentoring and more.

People - We have a staff of 11. These combine vast experience in user research, usability research, accessibility, change management, strategy development, respondent moderation, workshop facilitation, and have a wide range of industry and public sector experience.

Location - We are based in Wiltshire and Scotland but work for clients based all over the UK.

Facilities - We have two brand new, state of the art, spacious, and comfortable studios that can be configured in a variety of ways for usability testing, focus groups, depth interviews, training and meetings.

Read our articles and papers on topical user experience issues and the latest news from WUP.