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Alice Greenman

Posted by Alice Greenman on Jul 16, 2026 9:17 AM

Lucy Collins is joined by Chris Lewis, Managing Director of Wholegrain Digital, to explore the idea of the Humane Web and why good digital experiences should respect both the people using them and the planet we all share.

Also available on Apple Podcasts and Captivate (or wherever you get your Podcasts!)

Download the transcript

Summary

Lucy Collins is joined by Chris Lewis, Managing Director of Wholegrain Digital, to explore the idea of the Humane Web and why good digital experiences should respect both the people using them and the planet we all share. The conversation explores why accessibility, sustainability and human centred design are inseparable, and why creating better digital experiences often requires organisations to be brave enough to trust real user insight.

Sound Bites

“Humane web principles that matter”

“Design for people and planet”

“Accessibility, trust, and empowerment”

“AI should serve users first”

Takeaways

  • Humane web design is built on trust, empowerment, and human-centered thinking.
  • Accessibility and sustainability are core parts of ethical digital design.
  • AI can support humane web goals, but only when it serves real user needs.
  • Success should be measured beyond traditional business metrics.

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